How Do You Become Customer Driven?

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Andy Harding, former Chief Customer Officer at House of Frazer talks to Retail Connections about how a company can put the customer first.

Formerly Chief Customer Officer at House of Fraser, Andy was responsible for the retailer’s customer strategy including brand and marketing, the digital proposition and multi-channel sales, both in the UK and internationally.

He has over 15 years experience in online and multi-channel retail and was named Retail Leader of the Year 2015 at Retail Week Technology and eCommerce Awards in 2015, when House of Fraser also won Multi Channel Retailer of the Year 2015.

Source: Retail Connection

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